Top Fashion Games on iOS in Italy, Q3 2025

The third quarter of 2025 showcased intriguing trends for the top five fashion games on iOS in Italy. These insights, derived from Sensor Tower data, reveal the dynamics of weekly downloads, revenue, and active user engagement.

Skincare Time: Makeover ASMR by DO VAN HUY had a varied download pattern, peaking at approximately 6.4K in late September. Active users started at around 25K, experiencing a gradual decline to 17.2K by mid-September.

Beauty Tiles: Story & Makeover from Pexix Inc. saw a consistent active user base, climbing to over 20K by the end of the quarter. However, its downloads dropped sharply from 4.6K in early July to 1.3K by the end of September. Revenue mirrored this decline, ending at around $230.

Merge Fashion: Romance Story showed a positive revenue trajectory, peaking at $1.8K in late August. Downloads decreased significantly from 4.2K in early August to just over 1K by the end of the quarter, while active users also declined from 9.3K to 5.2K.

Super Stylist Fashion Makeover by CRAZY STYLE LTD maintained a stable revenue, closing at $607. Downloads fluctuated, starting at 3.1K and dropping to 1K by September's end. Active users exhibited a resurgence, growing to 9.9K by the quarter's close.

Finally, Glow Fashion Idol from Crazy Labs experienced a surge in revenue, reaching $1.1K in late September. Downloads were highest in late August at 5K. Active users saw an increase from 6.7K at the start of the quarter to 10.7K in late August before settling at 6.9K.

These insights provide a snapshot of the fashion gaming landscape on iOS in Italy for Q3 2025. For more detailed analysis, visit Sensor Tower.